Who says Email Marketing is dead?
Simplest and Effective — Use it to boost your Business!
It’s almost 2023 and an effective way of marketing is dealing directly with your clients. And what’s better than Email Marketing!
Email Marketing is a direct way of marketing in which you use personalized emails to educate your customers about the products or services you offer. A little effort on your end and make customers take small actions such as visiting your site, signing up for an email, making a purchase, or clicking on something.
Why Email Marketing is an Effective Strategy?
One of the best as it has an above 80% chance to convert one-time buyers into repeated customers or convert potential prospects into customers. Email Marketing has the ability to surpass other marketing channels.
Email Marketing has ROI of 4400%. That’s massive (jaw-drops)! Long story short, Email Marketing is a simple yet effective way to make sales online.
Building Blocks of Email Marketing
Email Marketing is not at all complex. But it sure has a few important building blocks. It doesn’t mean you can’t understand them. Let’s do it one by one.
- Build a List
- Add an Email Service provider
- Grow your list
If you are a new entrepreneur or just starting out in marketing, make a list. Send continuous emails. Hire a writer if you think you can’t do it. Map out a plan for at least the first six months and send emails to your customers.
For customers, gather a list of valuable customers. You don’t want your emails to end up in the spam box.
An Email Service Provider helps in segmenting your audience. It will organize your list, and will eventually help you in making your offer better for future prospects. In other words, it will automate the whole process and you wouldn’t have to stress over it often.
Grow your email list by providing something compelling in your emails. A lead magnet, it means giving something valuable in exchange for an email address. Make a video, give a useful document, ebooks, coupons, or anything that you’d like to give freely.
Sweet and Simple. Just start building your Email List and grow your business right away!
